• About
    • About
    • FAQs
    • Why Credit Unions?
    • Meet Our Groovy Team
    • Contact Us
    • News & Events (via Facebook)
  • Home
  • SharediDiz
  • WebiDiz
  • GrowthiDiz
  • BrandiDiz

iDiz Incorporated

317.257.0000 or contact@idizinc.com
« Are you marketing to yourself?
A decade and a half changes everything »
Lisa Taylor
It’s your own fault - August 11, 2009

chickenblame

When you talk about overdraft fees, the topic of personal responsibility usually pops up. For some people, it’s really pretty simple: keep track of your money better and you won’t overdraft your account. But in reality, many people (those who live paycheck to paycheck for example) know it’s not that simple. Circumstances (bills due, medical needs, an unexpected car repair) can cause them play chicken with their bank accounts – pay these now and just hope the charge won’t hit until after their paycheck goes in. A precarious way to live? Absolutely.

Perhaps the biggest news these days is health care reform. And guess what? The topic of personal responsibility comes into play here, too. In an article in Newsweek magazine, the idea of personal responsibility extends to how people do or do not take care of themselves. About 66% of American adults are overweight and they account for about $167 billion a year in health care costs. Add smoking and high blood pressure to the list and you have the top three causes of premature death in the U.S. Some people believe these problems are self-inflicted – so shouldn’t these people pay more for health care coverage? Should taxpayers be expected to chip in for the high cost of health care for the obese? For those with diabetes who choose not to take their medicine? For smokers?

This is clearly a very slippery slope – where, exactly, does the finger pointing end? Personal responsibility for one person is an economic reality for another.

Education certainly has to be a part of the answer to both these issues. People armed with the right information and a set of tools to help themselves, financially and health wise, would certainly be a very good start. How is your credit union teaching people how to turn things around?

Tags: CU Philosophy, Current Events, Membership
| More
 

Comments post a comment »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

« Are you marketing to yourself?
A decade and a half changes everything »
  • Question of the Week

    Please help us! Do you still publish a newsletter for your members?

    View Results

    Loading ... Loading ...

  •  

    What's cooking
    at iDiz?

    Tasty marketing. Uncanned.

     


     

    Are You An Amazing CU Marketer?

    If you like reading SharediDiz, you're just the sort of client we'd love to work with!

     

    Give us a call at 877.576.0602 or shoot us an email with your biggest, ugliest, hairiest marketing problem!

     

    iDiz Inc. helps credit unions grow membership and market share through strategic branding, creative marketing promotions, and member-friendly web sites.

     

    Why credit unions? Because credit unions make the world a better place. We like working for the good guys!


     

  • Looking for an Article?

Tag Cloud:

 

#CUWCS Advertising Apps Branches Branding Brian's Motorcycle Obsession Budgets Business Business Development Career Chili CMBDC Communication community Competition compliance Corporate CUs Creativity Credit cards Cross-selling CU Culture CU Philosophy Current Events Debit Cards Deposits Education Emotion Ethics Fail guerilla marketing Health Care innovation Inside iDiz Internet Just for fun Legal Loans Marketing Marketing Conferences Media Buying Membership Niche marketing Nothing to do with CUs Online Banking Operations Overdraft Packaging Personnel Popular Culture Product Innovation Public Relations Research Savings search Search Engines social media social networking technology Web We Dare You What are they thinking? Wordsmithing Writing Youth Zen