From the department of “What are they smoking over there?” comes the story of Mazda using the Lorax to advertise its latest small SUV.
If it’s been a while since you watched after-school specials, the Lorax is a Dr. Suess character famed for his frantic attempts to save the truffula trees from the Once-Ler’s thneed factories. Ultimately, the last truffula tree is cut down, the air is polluted with smogulous smoke, and the barbaloots are forced to trudge away seeking cleaner places to cavort in their barbaloot suits.
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